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时间:2023-05-18 14:19:34 | 作者:admin
函电书写基本原则 一、Courtesy 礼貌   语言要有礼且谦虚,及时地回信也是礼貌的表现。   例如:   We have received with many thanks your letter of 20 May, and we take the pleasure of sending you our latest catalog. We wish to draw your attention to a special offer which we have made in it.   You will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of 20 May.   二、Consideration 体谅   写信时要处处从对方的角度去考虑有什么需求,而不是从自身出发,语气上更尊重对方。   例如:   “You earn 2 percent discount when you pay cash. We will send you the brochure next month. ”就比 “We allow 2 percent discount for cash payment. We won’t be able to send you the brochure this month.” 要好。   三、Completeness 完整   一封商业信函应概况了各项必需的事项,如邀请信应说明时间、地点等,确忌寄出含糊不清的信件。   四、Clarity 清楚   意思表达明确,要注意:   (一)避免用词错误:   例如:As to the steamers sailing from Hong Kong to San Francisco, we have bimonthly direct services.   此处bimonthly有歧义:可以是twice a month 或者once two month.故读信者就迷惑了,可以改写为:   1.We have two direct sailings every month from Hong Kong to San Francisco.   2.We have semimonthly direct sailing from Hong Kong to San Francisco.   3.We have a direct sailing from Hong Kong to San Francisco. [page]   (二)注意词语所放的位置:   例如:   1. We shall be able to supply 10 cases of the item only.   2. We shall be able to supply 10 cases only of the item.   前者则有两种商品以上的含义。   (三)注意句子的结构:   例如:   1.We sent you 5 samples yesterday of the goods which you requested in your letter of May 20 by air.   2.We sent you, by air, 5 samples of the goods which you requested in your letter of May 20.   五、Conciseness 简洁   (一)避免废话连篇:   例如:   1.We wish to acknowledge receipt of your letter…可改为:We appreciate your letter…   2.Enclosed herewith please find two copies of…可改为: We enclose two copies of…   (二)避免不必要的重复:   (三)短句、单词的运用:   Enclosed herewith—–>enclosed   at this time—–>now   due to the fact that—–>because   a draft in the amount of $1000—–>a draft for $1000   六、Concreteness 具体   七、Correctness 正确 本文地址:函电书写基本原则http:/www.606212.com/a/9445.html
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